Thursday, October 27, 2011

The Debate of the Generations: Warm White vs. Cool White LED's


So many of our clients look for to us for guidance on what has become the holiday decorating question of the decade: What looks "better" warm white (incandescent appearance) or the cool whites (contemporary - bluish appearance).

The answer: It's completely up to you. It is not a matter of what is "better," instead the answer should be derived from your environment, your objective, and your basic thoughts on what would best compliment or promote your property.

Some trends we have observed:

Many in the Southwest and West prefer the look of the contemporary cool white LED's while those in the Northeast and South prefer a more traditional appearance provided by the warm white lights.

Does age play a factor? This is an intersting question from a consumer psychology standpoint. Our senior account executives report that they have watched over the years as the consensus has began to shift from nearly completely incandescent warm white loooks to the more "contemporary" look of the cool whites.

Based on your venue, your clientele/visitors, and your objectives, the expert designers at Downtown Decorations are eager to assist you in choosing the most befitting lighting choices.

Contact the experts today!

Phone: 877.369.6332
Email: info@downtowndecorations.com
Visit: www.downtowndecorations.com

Tuesday, October 25, 2011

Chistmas is 2 months away!


- Christmas celebration with fireworks in Saratoga, NY

The clock is ticking on deciding on your 2011 holiday decorations... Christmas is only 2 months away! We have some extremely exciting decor options that are taking the industry by storm - favorites this year include: pole decorations and silhouettes, holiday and winter banners, giant Christmas trees - specifically sphere trees, exploded tip garland, energy efficient LED's, and "European" style decorations that incorporate much more blues and bright whites...

Our clients often ask us, "what can we do to differentiate ourselves from x, y, z competitor?"

The answer...

Together, with the experts at Downtown Decorations, Inc. we can work with you to analyze your environment, your geographic ares, your target demographics, your objectives, your limitations, and what we should draw attention to/away from. Incorporating these elements with what is trending in the industry, your own decor objectives, likes, and influences we will work to provide multiple different decor styles and renderings to help bring your thoughts and conceptions to reality. Every Christmas products distributor is capable of providing you with a catalog and saying, "look through and tell me what you like" - instead, the industry leaders at Downtown Decorations, Inc. bring consultation to a whole different level. The concept-to-creation process involved providing you complimentary expert consultation and design with veteran industry graphic artists, where they work with you step-by-step to create a design concept to meet your exact needs, goals, and budget.

Trust complimentary in-house design, trust experience, trust reputation - trust the experts...

Phone: 877.369.6332
Email: info@downtowndecorations.com
Visit: www.downtowndecorations.com

Thursday, October 13, 2011

Combating the biggest enemy of light pole banners: The Wind


The Typical Situation: A client has come to us in order to overcome a common problem faced by many that wish to install light pole banners in windy or particularly harsh climates. They have experimented with banner programs in the past, and have been put off by the durability and integrity of the banners.

There is a twofold cause of this problem:

  1. The banners were most likely not produced on the highest of quality materials and under the most stringent of quality controlled manufacturing as pioneered by Downtown Decorations, Inc. We introduced and set the bar for quality with: double-fabric rod pockets, solid brass rolled-edge grommets, and all seams and side hems are provided with double-lock stitching and back stitching in stress areas. We use higher quality manufacturing processes and materials, and due to our reputation and acting as the industry leader we are still capable of offering more aggressive pricing than the competition.
  2. Banner hardware was not designed for your banner application or it was improperly installed.
Offering the industry's largest selection and inventory of light pole banner brackets and hardware Downtown Decorations, positioned as the industry leader - provides complimentary banner hardware consultation and can often provide aggressive discounts based on quantity and the extent of your banner program. With a bracket specifically designed for each banner size and pole application - the experts here at Downtown Decorations, are eager to assist you in your hardware selection.

In order to combat inclement weather and windy climates Downtown Decorations is pleased to offer our exclusive line of specifically designed and engineered cantilever spring-loaded banner bracket. If you live or plan to implement a banner program in a particularly windy environment - these are the brackets for you! Able to flex and bend based on the force of the wind resistance experienced by the banner - these brackets allow banners to undergo much less physical stress, resulting in banners that maintain their visual appeal and structural integrity for seasons or years to come.

Contact the experts at Downtown Decorations to learn more about the importance of selecting the right banner hardware, and to receive tips and rules of the thumb in proper banner installation.

Phone: 877.369.6332
Email: info@downtowndecorations.com
Visit: www.downtowndecorations.com

Wednesday, October 12, 2011

Lease Lines and Creative Ideas


So - another common problem:  A property manager and marketing manager had differing views of how to implement desired decor. The marketing manager wanted full decor throughout the retail center - however, they were unaware as to pre-existing lease lines drawn into the contract by part of the major anchor tenants. As a result - their extensive comprehensive decor concept, was not practical. Working with both the property manager and marketing managers, our skilled team of expert graphic artists and account executives designed a program that would provide dramatic visual appeal while at the same time maintaining complete compliance with all existing agreements and leases.

Contact the experts at Downtown Decorations to learn about some beneficial and appealing strategies for deploying impressive decor under more strict lease line parameters - we are happy to provide some helpful tips and trends.

Phone: 877.369.6332
Email: info@downtowndecorations.com
Visit: www.downtowndecorations.com

Tuesday, October 11, 2011

2011 Texas Municipal League Conference


Meet President Ted Peterson at booth: 1149 in Houston, Texas at the 2011 Texas Municipal League Annual Conference. He is looking forward to seeing many new and old friends - drop by to say hello, or pick his brain if you have any commercial / municipal decor or light pole banner questions - he is happy to lend an experienced ear!

Or... If you prefer - schedule a specific time to speak with Ted by contacting him below.

Phone: 315.432.0646
Email: tpeterson@downtowndecorations.com

2011 Holiday Postcard


Hello! Check out our latest Downtown Decoration's Holiday Postcard. Friends and clients, old and new will be receiving this postcard as a reminder that the holiday are quickly approaching.

This year the trends appear to be staying steady: traditional red and gold for much of the Northeast and South while the West and Northwest is preferring a more contemporary looks with festive LED lighting and impressive pole decorations.

Contact the experts at Downtown Decorations to learn more about some exciting ideas for clients in all markets and with all budgets!

Phone: 877.369.6332
Email: info@downtowndecorations.com
Visit: www.downtowndecorations.com

Monday, October 10, 2011

Concept-to-Creation...



Common Situation:

A client came to us and said "we need to do something more to highlight our products/services during the holiday season - but we don't know quite how."

Let us please introduce you to the Concept-to-Creation model that we follow...

After going through some initial discussions about preferred themes, colors, styles, specifications, and budgets - we put the project into the hands of our expert in-house graphic artists that then use their toolbox of resources to visually depict to the client what their proposed decor will look like. To make the rendering even more real for the client - we will use existing photography or that provided by the client to help "bring the decor to life." Providing myriads of options and permutations of colors and styles, the project continues to the client review process, where we will go through a series of modifications and revisions that will not end - until the client is 100% satisfied and pleased with their proposed decor.

The project then heads into the hands of our skilled project management team, that will work with the client and the account executive directly to ensure that their package is produced on-time and on-budget; every time.

At any point in the entire process we encourage complete client interaction and any member of the team is available to speak with you should you have any questions or concerns in reference to your project.

At Downtown Decorations, Inc. we value our customers and employ a sense of committed and personal service that has all too often been lost in today's world. Any company can sell decorations - but only Downtown Decoration's provides the support, friendly voices and industry expertise that allow decor projects to be executed seamlessly and without duress.

Trust experience, trust committed customer support, trust the leaders - contact the experts at Downtown Decorations, Inc. today!

Call: 877.369.6332
Email: info@downtowndecorations.com
Visit: www.downtowndecorations.com

Monday, October 3, 2011

Products are only part of the equation - trust only experienced installation professionals and consultants


The experts at Downtown Decorations, Inc are experienced in the challenges and difficulties of installing commercial / municipal holiday decor. All clients are different, and each project is unique in application and tactical approach.

In many instances Downtown Decorations, Inc. will provide full installation support for your project or decor purchases - however in some instances clients wish to install their own decor, use a local ground/property management company, or separately source out this segment of their project. In this case - Downtown Decorations, Inc. provides full written and verbal support. We will work with you and your assigned team to provide the highest level of implementation and installation support. All Downtown Decorations, Inc. products are provided will full written installation manuals detailing step-by-step the process to safely and effectively install your decorations.

The most important advice we can impart is - even if you did not purchase your decor from Downtown Decorations, Inc. we are committed to our industry and to public safety and as such, we ask that you please call us first prior to implementing decor without guidance or consultation - we know the risks and do not want to see your staff or visitors injured. We are happy to lend a helpful ear or provide specific support solutions.

Trust experience, trust safety, trust the experts at Downtown Decorations, Inc.

Phone: 877.369.6332
Email: info@downtowndecorations.com
Visit: www.downtowndecorations.com

Thank you and happy holidays!